Mylène Farmer - Sextonik (english version)

Ever since the album Point de Suture was released on the 25th August 2008, the single Sextonik did not stay unnoticed.

Its lyrics are the most sex orientated of the whole CD. Combined with electronic music, it is nothing less than a genuine campaign for the use of sex toys ! The public's passionate reactions are not long to come. Even the weekly magazine "Public" can't help it but to mention this Mylène's new song (read the article).

It then comes as a surprise when, a few months later in May 2009, the single is confirmed not to be included in the track list of the indoors concerts of the Mylène Farmer 2009 Tour.

Nevertheless, Sextonik is indirectly going to make a lot of noise and create a real buzz.

On the 15th May, just before the show at the Zénith of Toulouse, a sextoy "Sextonik" appears to be among the official merchandising of the tour. It's believed that the sulfurous item is contained in a coffin and that one can hear the song's chorus when opening the cover. The object would only be edited at 1000 copies.






 
Images credits: http://www.mylenefarmer.co.uk/site/index.html et http://www.mylenefarmerforum.com/


A real buzz in the media:

Many articles on the Internet:

On ozap.com, the object generates all sort of reactions. Once again, Mylène doesn't go unnoticed, whether it's for the best or not.
For staragora.com, Mylène is compared to a sex toys sales person.
The website telemoustique.be seems to forget that the object is not only reserved to the ladies use.
Purepeople.com doesn't seem to like it so much and does not find it so tasteful.
The news is also mentioned on many other websites: nerienlouper.fr, gala.fr, news-de-stars.com, scooppeople.fr, telestar.fr, gayclic.com, tetu.com, 20minutes.fr, www.agoravox.tv (the journalist here takes himself so seriously that he totally ignores the ironic aspect and the second degree of this unusual merchandising...), dhnet.be, dhnet.be (bis) , nrj.fr ...

In the press:
A small column in the daily newspapers "Le Matin" (Switzerland) on the 21st May. But also in the bimonthly "Oops!" (period from 22nd May to 4th June) and in "Têtu" in July.
     


On the radio:
A chronic from David Abiker on 19th May on "France Info": france-info.com


A chronic from Stéphane Blakowski in the morning programs on "Europe 1" on 20th May:


Daniel Morin in its chronic in "Le Fou du Roi" on "France Inter" on 20th May:


and on TV, a documentary on BFMTV.


Another surprise on the 22nd June before the last of the French indoors shows at Gayant Expo Douai: the public waiting for the show to begin is offered a brand new remix of Sextonik which one gets the whole arena very excited. The same remix will also be heard before the show in St Petersburg on the 28th June.

Since then, no more doubts. Sextonik is going to be the fifth released single of the CD Point de Suture.

Tomer G who had already remixed Dégénération in 2008 for Mylène with his very efficient "Tomer G Sexy Club Mix", announces on his "myspace" that he's the one behind the remix heard before the concerts.

As from the 7th July, a radio edit version of Sextonik is available for download in a media dedicated Internet platform (its length is 03'37).

The CD Promo Monotitre is released a few days later.

  


A second CD promo is then released around the 17th July.
It includes two remixes of Sextonik by Tomer G. They are pretty similar from one to the other but are very well done and really efficient:
Tomer G Sextonik Reloaded Club Mix 5'57
Tomer G Sextonik Club Mix 6'10

   
These remixes can be listen to on websites such as wat tv.

On the 22nd July, Tomer G offers a long part of yet another Radio Mix of Sextonik on his "myspace".

This Tomer G Sextonik Radio Edit is available in its complete length as from the 24th July.

Listen the "Tomer G Sextonik Radio Edit" total length here


Three different public versions are to be released on the 31st August:
a CD single
a CD Maxi Digipak in limited edition
a Maxi Vinyle  in limited edition